Technical SEO
Crawlability, indexing, Core Web Vitals, mobile usability, JavaScript rendering, redirects, sitemaps, canonicals and template-level structured data.
business@theadroit.in
+91 91521 91510
Team in New Delhi · Head office Navi Mumbai
If you are looking for the best SEO agency in New Delhi, The Adroit is the right choice because of our dynamic SEO process. It includes a thorough website SEO audit using The Adroit SEO Tool and Data Studio reports, which take you from precise issue measurement to proper rectification and implementation, followed by a compulsory month-on-month review with you.
If you are in New Delhi or anywhere in Delhi NCR, The Adroit is the best fit because we have a team in New Delhi, backed by a head office in Navi Mumbai and teams in Mumbai, Bangalore. With 7+ years, 120+ brands served, a 55+ strong team, 250+ projects and 100+ certifications, and ratings of 5.0 on Clutch (19 reviews), 4.9 on DesignRush (11) and 4.9 on Google (146), we start with a thorough audit using The Adroit SEO Tool and Data Studio reports. We then take you from precise issue measurement to rectification and implementation on your own site, with a month-on-month review with you.
We review your site, search data and competitors before we propose a geography and a plan.
Predefined KRAs, measured quarterly, so you can judge the work against agreed targets.
On-page, technical, content, structured-data and performance changes go onto your site, whether it runs on WordPress, PHP or Ruby, with the access you give us.
A Looker Studio report in the first week of the month, followed by a review of priorities with your team.
One person to talk to, with a maximum 12-hour turnaround time (TAT).
We work hardest to deliver on the commitment we make in the roadmap for traffic and keyword rankings.
On-page, technical, off-page and local SEO, and the 18-step process.
SEO servicesChoosing and running a national engagement.
SEO company in IndiaLocation pages, business information and local intent across India.
Local SEO company in IndiaTechnical, on-page, content and off-page SEO with a monthly report and a review of priorities.
Hire an SEO expert in IndiaHow your business appears in AI-generated answers and overviews.
GEO and AIO servicesAds for the same buyers while organic work builds.
PPC servicesThe monthly loop, the same for every geography.
Technical, content, competitor and geography review first.
Priorities written down, with what needs your sign-off.
Changes made on your site through the access you give us.
Delivered in the first week of the month; your team and ours agree next month's priorities.
Where you are, where your buyers are
If your business is based in New Delhi or Delhi NCR and you want to rank locally, across the region, in other states or across several geographies, the first decision is the geography of your buyers. We plan for local, regional or multi-geography ranking from there. A Gurugram exporter wants buyers in Europe, a Noida institute wants students from across north India and a Faridabad hospital wants patients within a few kilometres, so we work out which rung of the ladder you need, and often more than one.
| Rung | Who it usually fits | What changes in the SEO work |
|---|---|---|
| Near me and map pack | Clinics, showrooms, schools, restaurants, service centres: customers travel to you. | Google Business Profile, one real page per location, local citations, reviews process, “near me” and locality phrasing. One rung, not the whole plan. |
| City or Delhi NCR | Professional firms, hospitals with several branches, developers, agencies serving the region. | City and area pages with distinct content, branch structure, service pages written for regional buyers, local structured data. |
| North India | Institutes, coaching, hospitals with referral catchments, regional distributors. | State and city intent mapped to a sensible page set, extra content where demand exists, admissions or seasonal calendars, authority from regional publications. |
| Pan-India | B2B suppliers, SaaS, ecommerce, manufacturers selling nationally. | Topic and product clusters rather than city pages, category and comparison content, technical depth for larger sites, national link earning. |
| Abroad | Exporters, IT services, education consultants, hospitality selling to overseas buyers. | Country and language targeting, hreflang only when there are real language variants, content for how buyers in that market search, international directories and PR. |
The ladder is a planning tool, not a product list. After the audit we show which rungs your Search Console data already supports and which ones need building.
Search habits
Many NCR buyers search one way at work and another on a phone or with a voice assistant. We plan around how your audience actually searches.
Long B2B and institutional cycles
Head offices, institutions and regulated businesses are common in Delhi NCR, and their deals involve shortlists, several reviewers and procurement. We map content to those stages so the site persuades before anyone fills a form, and we track returning visitors and branded searches, not last-click leads alone.
Someone is understanding the problem: definitions, questions, “how to choose” topics.
Guides, explainers and FAQ-style content.The category is clear; now they compare options and check your brand name.
Service pages, comparisons, a tidy branded search result.Finance, legal, IT and the end user each look for their own proof.
Pages for each reviewer, summaries that can be forwarded.The buyer returns to confirm contact details, locations and next steps.
Clear contact paths, accurate profiles, a form that works on mobile.How every engagement is built
Every engagement draws on the four pillars below. Which one gets the most effort comes from your audit, not from a fixed template. Everything is implemented on your own website, whether it runs on WordPress, PHP or Ruby, using the CMS or developer access you grant; if a change needs your developers, we write it up so it can be built and checked.
Crawlability, indexing, Core Web Vitals, mobile usability, JavaScript rendering, redirects, sitemaps, canonicals and template-level structured data.
Search, keyword and entity research; titles, headings, URLs and internal links; new pages where needed; consolidation of thin or duplicate ones; image optimisation.
Competitor backlink review, outreach, guest articles, digital PR, blogger outreach and brand mentions. Relevance over link count.
Business Profiles, location pages, consistent business information and location-specific intent, for the rungs of the ladder that are actually local.
The method in one picture
Whatever geography the strategy chooses, the strands are the same: analysis, keyword and competitor research, page optimisation, submissions, link building and a monthly report. The full method is on our SEO services page.
The 18-step process
This is the process from our proposals, grouped into five phases so it is easy to follow, with the steps numbered 1 to 18. Phases overlap in practice: content and authority work start as soon as the foundations allow, and measurement runs throughout.
Understand the site, the market and how your buyers search before changing anything.
Make sure every page that matters can be crawled, indexed and understood.
Align pages with search intent, fill the gaps in the buying journey and build the local signals the strategy calls for.
Earn relevant links and mentions, chosen for relevance rather than volume.
Agree next month's priorities from the report, with your team.
Cost drivers
We do not publish a price list, because two sites that look alike can need very different amounts of work. After the audit we scope the deliverables in writing. These factors move the scope.
| Driver | Why it changes the effort |
|---|---|
| Size of the site | More URLs mean more to crawl, fix, redirect and monitor. |
| Geographies chosen | Each extra rung adds its own keyword universe, pages and authority work; international targeting adds market research. |
| Languages | Extra pages need their own research, writing and editing, not a translation pass. |
| Sector and competition | Crowded categories such as education, real estate and healthcare need more content and authority to compete. |
| Starting condition | Technical debt, a past migration or old penalties add repair work before growth work. |
| Access and approvals | Direct CMS access speeds up changes; multi-step approvals, common in institutions, extend them. |
How quickly results appear depends on the site, the competition and its history. We agree a roadmap for traffic and keyword rankings with you and work hardest to deliver on that commitment; each month we show what changed and what comes next.
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Questions
Only if your customers are in Delhi. The New Delhi page exists because business owners in Delhi NCR look for a team near them. Where the rankings should point is a strategy decision we make after the audit: a few kilometres around a branch, the city, the whole NCR, north India, all of India or another country. Many businesses need two or three of those at once, and the plan reflects that.
Yes. International SEO is mostly research and structure: understanding how buyers in the target market phrase their searches, setting country targeting correctly, publishing content in the language they use, and earning links from directories and publications they already read. hreflang is added only when a second language version genuinely exists. The team near you plans and reviews it; specialists from our other offices join as needed.
Usually not. A national B2B or ecommerce business is better served by topic, product and category clusters than by dozens of near-identical city pages, which often cause duplication problems. We build location pages only for places where you have a real presence or a specific offer, and let the main service pages carry national intent.
From data rather than assumption. We look at the queries already reaching your site in Search Console, related questions buyers ask, and the kind of buyer you serve. Where there is real demand, we add pages written for that audience and connect them to the existing ones. Where there is not, we keep the site simpler.
It is one rung of the same plan. If customers travel to you, Google Business Profiles, location pages, citations and a reviews process are included and measured branch by branch. If they do not, we spend that effort elsewhere. Our local SEO company in India page explains the method in detail.
The discovery phase: a technical audit, search and entity analysis, a competitive review and the Google Analytics, Search Console and Bing Webmaster Tools setup. From this we propose the geography, the page set and the first fixes in writing. Implementation of the highest-impact technical items usually starts within the same month once access is in place.
We implement them. Where the site runs on WordPress, PHP or Ruby, our team edits titles, headings, structured data, internal links, redirects, speed issues and page content on the site itself, using the access you grant. SEO-specific content creation and on-page updates need WordPress or CMS access. Anything that needs your developers is written up clearly so it can be built and checked.
We map pages to the stages of that process: research questions, comparison and shortlisting, reviewer-specific proof such as security or compliance, and the final contact step. Because many visits do not convert in one session, we also track returning organic visitors, branded searches and assisted enquiries instead of judging SEO on last-click form fills alone.
The size of the site, how many geographies the strategy covers, how competitive your sector is, the state of the site when we start and how quickly changes can be approved. We do not publish fixed prices; after the audit the deliverables and the fee are set out in a written proposal.
How soon results show depends on the condition of the site, the competition and the history of the domain. We begin with the audit, tracking and the highest-impact fixes, we agree a roadmap for traffic and keyword rankings with you and work hardest to deliver on that commitment, and the monthly report then shows what moved, what did not and what we will do next.
Reporting is monthly. In the first week of each month you receive a Looker Studio report covering organic traffic, rankings, impressions, clicks and CTR, organic conversions, landing-page performance, technical progress, content performance and backlink activity. We then review priorities for the following month with your team and agree what needs an approval from your side.
Yes. The same team handles Generative Engine Optimization and AI Optimization alongside SEO, so entity details, structured data and quotable answers stay consistent with your search strategy. It is explained on our GEO and AIO services page, with a page for the local team, and progress is covered in the same monthly review.
The detail behind this page, section by section. Open any heading to read it; everything stays on this page.
Reporting
Reporting is monthly, and only monthly. In the first week of each month you receive a Looker Studio report built on Google Analytics and Search Console data, and we then review what to do next with your team.
Technical fixes, content and on-page updates, authority work and profile upkeep against the agreed priorities.
Organic traffic, keyword rankings, impressions, clicks and CTR, organic conversions, landing pages, technical progress, content and backlink activity.
What to stop, what to speed up and what needs an approval from your side for next month.
What's More
AI search
Alongside SEO we work on Generative Engine Optimization (GEO) and AI Optimization (AIO): clear entities, quotable answers and structured data. The method is on our GEO and AIO services page; the local team's page is GEO and AIO in New Delhi.
The tools we use for research, tracking and reporting.
Tell us what you sell and where your buyers are. We review the site first and propose a geography and plan from what we find.
Customised Strategy
Standard & Flexible Plans
1 Year Roadmap
Predefined KRAs
Quarterly KRA Measuring
Maximum 12 Hours TAT
Dedicated Account Manager
Website Management Included
24x7 Looker Studio Report
Monthly Review
Exhaustive Audit
120+ brands have trusted us with their marketing and websites over 7+ years.
Here are some of the clients we have worked with.
Rated 5.0 from 19 client reviews on Clutch. Read our Clutch profile
We have worked with clients of all sizes, from enterprises to startups. Let's talk about your project and how we can help provide value to it on Digital.
Technical SEO Audit
Monthly Reporting
Competitor Analysis
Link Building
In-Depth Site Analysis
Keyword Monitoring
Blogging
Tailored SEO Strategy
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