Head office · Navi Mumbai
PPC (Pay Per Click) Agency in Navi Mumbai. Your customers can be anywhere.
The Adroit is a PPC and performance marketing agency with its head office in Navi Mumbai. We run paid search, paid social, marketplace, native and connected-TV campaigns for businesses here — and point them wherever your buyers are: a few kilometres around your premises, the city, the state, several states, all of India, or a market overseas.
Where you are decides which of our teams you meet. Where your customers are decides the strategy. See how we build PPC strategy, or talk to us about yours.

Awards and Recognition
Where the ads go is a strategy decision
An agency near you. Campaigns wherever your buyers are.
A business in Navi Mumbai searches for a PPC agency in Navi Mumbai because it wants a team it can meet. That has nothing to do with where its ads should run. A clinic may need a 3 km radius; a manufacturer in the MIDC belt may need eight states; an exporter may need the Gulf. We decide the geography per client, and many accounts run more than one rung at once, each with its own budget and target.
What changes in the account at each rung — structure, bidding, budget split, landing pages — is explained in depth on our PPC services page.
Platforms and media buying
Every major paid channel, chosen for your buyer, not sold as a package
Paid search, paid social, programmatic, native, marketplace ads and television media buying all sit under one strategy. The order they switch on depends on what you sell and where the ladder put your buyers.
Platform-by-platform detail is on the PPC services page. Social content and community management are a separate service: see social media marketing in Navi Mumbai.
Ad formats
The formats we build, matched to the moment your buyer is in
Intent, discovery, consideration and return visits each need a different ad. Most accounts use four or five of these; none uses all of them from day one.
How we build your strategy
Strategy first. Platforms second. Spend last.
Before a rupee goes to any platform we agree what you sell, what a sale can afford to cost, who buys and where they are. That becomes a written plan with a target cost per lead or return on ad spend for each product line, and it is re-planned every month as data comes in.
Audience and intent research
Who buys, what they search, what they watch, and what the sale is worth to you.
Geography and funnel split
Pick the rungs of the ladder, then divide budget by geography and by funnel stage.
Platforms, bidding, creative
Channel mix, bidding strategy, tailored creative, and landing pages built to convert.
Tracking before launch
GA4, Google Tag Manager, pixel and CAPI, call and WhatsApp tracking, server-side where it applies.
Test, re-plan, scale
Structured tests run continuously; the plan is revisited monthly and what works gets more budget.
Illustrative examples
Four Navi Mumbai businesses. Four geographies. One head office.
Composites, not clients, to show how differently the same service gets built once you start from where the customers are.
Multi-speciality clinic
- Buyers: within about 5 km
- Channels: Google Search with call and location assets, Maps, Meta with WhatsApp click-to-chat
- Measured in: cost per booked appointment, by department
Coaching institute
- Buyers: students across the MMR and Raigad
- Channels: Google Search, YouTube, Meta lead forms, Reels; tailored creative
- Measured in: cost per qualified enquiry and per enrolment
Industrial packaging manufacturer
- Buyers: procurement teams in eight states
- Channels: Google Search tiered by state, Microsoft Ads, LinkedIn to plant and purchase heads, Amazon Business
- Measured in: cost per qualified RFQ and pipeline value by state
Food exporter
- Buyers: importers in the UAE, UK and Singapore
- Channels: one Google Search campaign per country, Microsoft Ads, LinkedIn; local currency, local hours, local landing pages
- Measured in: cost per importer enquiry, by country
The yardstick
ROI and ROAS are set per business, and never promised
Clicks and impressions are inputs. We report against the number that matters to your margin, and we agree that number with you before launch. Where the sale closes offline, closed-won revenue is brought back from your CRM so the platforms learn from customers, not enquiries.
Revenue from ads divided by ad spend. The platform-level measure, best for e-commerce and marketplaces.
Revenue ÷ ad spendProfit after ad spend, fees, production and the cost of what you sold. The business-level measure, and the one we plan to.
Profit ÷ total costMonthly rhythm
One report a month. One re-plan a month.
In the first week of each month you receive a report on spend, leads or sales and cost against the agreed targets, with a plain explanation of what moved and why. In the same review we set next month's priorities: which geographies, platforms and products get more, which get less, and what we test next.
- Results by geography, platform and product line, against target
- Brand search reported on its own line
- Next month's budget split and test plan, agreed in the review
Account ownership
For accounts with a monthly ad budget of ₹50,000 or more per account, the ad account can be created in, or transferred to, your name and we work inside it. Below that threshold the account runs under our structure, and your data and reports are yours either way.
Our head office is here
Meet the team that runs your account, across a table
The Adroit's head office is in Navi Mumbai, with teams in Mumbai, Bangalore, Delhi. Strategy reviews, creative approvals and the frank conversation when a month underperforms can happen in person, at your premises or ours, by arrangement.
- PPC, SEO, social, design, video and web development under one roof
- Ad copy, landing pages and WhatsApp scripts
- Landing pages and creative built here, so campaigns do not wait on a third vendor

Where we are
One agency, five cities, any geography
Pick the page for the city you are in. The strategy, platforms and reporting are the same everywhere; what changes is which team you meet.
Also from the Navi Mumbai office: SEO company in Navi Mumbai · GEO and AIO company in Navi Mumbai · Social media marketing in Navi Mumbai
Questions
FAQs
No. Hiring an agency with its head office in Navi Mumbai means you can meet the team in person. It says nothing about where your ads should appear. Your campaigns target wherever your buyers are: a radius around your premises, the Mumbai Metropolitan Region, Maharashtra, several states, all of India or another country. Many accounts run two or three of these at once, each as its own campaign with its own budget and target.
We start with what you sell, what a sale is worth and who buys it, then look at where those buyers actually are using your sales data, enquiry records and search demand. That gives us one or more rungs on the ladder: radius, city, state, multi-state, pan-India or overseas. Each rung becomes a separate campaign so it can be bid and budgeted on its own economics, and the split is revisited every month.
Google Ads (Search, Display, Shopping and Performance Max, YouTube, Demand Gen and App campaigns), Microsoft Advertising, Meta (Facebook, Instagram, WhatsApp and Messenger), LinkedIn Ads, Amazon and Flipkart marketplace ads, Taboola and Outbrain native advertising, programmatic display and connected TV, and television media buying on JioHotstar and the Star Network, where we hold media-buying relationships. Quora, Reddit and X are added where the audience justifies it.
Boost gives Meta a vague goal and almost no control, so it spends on people likely to react to the post. Ads Manager lets you choose the objective you actually want, such as leads, WhatsApp conversations or purchases; build detailed audiences and exclude people who already converted; pick placements across Facebook, Instagram and Messenger; run A/B tests; attach the pixel and Conversions API so Meta learns from real outcomes; and control budget by campaign. That is the difference between reactions and customers.
ROAS is revenue from ads divided by ad spend, read at platform level. ROI is profit after ad spend, fees, production and the cost of what you sold, measured at business level. We report both where the data allows, but we plan to ROI, because a high ROAS on a low-margin product can still lose money. Targets are agreed per product line before launch and are never guaranteed.
GA4 and Google Tag Manager on the site, the Meta pixel with the Conversions API, LinkedIn Insight Tag where LinkedIn is used, call tracking and WhatsApp click tracking for service businesses, and server-side tagging where the volume or privacy setup calls for it. Where the sale closes offline, we import closed-won data from your CRM so the platforms optimise toward customers rather than enquiries.
For accounts with a monthly ad budget of Rs. 50,000 or more per account, the ad account can be created in, or transferred to, your name and we work inside it with agency access. Below that threshold the account runs under our structure. In both cases your data, reports and creative are yours.
Once a month, in the first week of the month. The report covers spend, leads or sales and cost against the agreed target, split by geography, platform and product line, with brand search shown separately. The same review sets the priorities for the coming month: where budget moves, what gets paused and what we test next.
Yes. We run campaigns, including ad copy, landing pages and WhatsApp scripts. Where an audience falls outside what we can serve well, we say so at the outset and scope the campaign accordingly.
Yes. Our head office is in Navi Mumbai, and we also have teams in Mumbai, Bangalore, Delhi. Strategy reviews and creative approvals can be held at your premises or ours by arrangement, or online if you prefer.
PPC buys placement and starts producing traffic within hours of approval; it stops when the budget stops. SEO earns placement over months and keeps working after the effort. Many businesses run PPC for immediate demand while SEO builds, then rebalance as organic traffic grows. Our Navi Mumbai office handles both: see our SEO company in Navi Mumbai page for the organic side.
What's More
How Are We Different?
Customised PPC Strategy
Dedicated Account Manager
Maximum 12 Hours TAT
24x7 Looker Studio Report
Bi-weekly Reviews
End to End Service
Creatives & Landing Pages
Your Success, Our Reputation
A few of the 120+ brands we have worked with across 7+ years and 250+ projects. Our team of 55+ works from Mumbai, Navi Mumbai, Bangalore, Delhi, with our head office in Navi Mumbai.
Latest and Greatest Posts
The Adroit Reviews by Clutch
Contact Us for More
We’ve worked with clients of all sizes, all across the World. Starting from enterprises to startups. Let’s talk about your project and how we can help provide value to it on Digital.
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